MAD MAE T-NERGY
Become a shareholder in one of the most distinctive energy drinks on the market.
Why Invest in MAD MAE?
01. Unique Recipe and Taste Sensation
MAD MAE offers a distinctive recipe and flavor profile that sets it apart—refreshingly innovative and captivating.
02. Innovative Marketing & Sales Concept
Our revolutionary approach to marketing and sales uses creative campaigns to build a strong brand identity and a loyal customer base.
03. Large and Growing Market
The energy drink market is massive: over 800 million cans sold annually in the Netherlands alone, with 5% average growth driving substantial expansion and profit potential.
04. 100% Natural Energy Drink
MAD MAE is made entirely from natural extracts—perfectly aligned with consumers' growing preference for sustainable choices.
Our Growth Plan
Mad Mae is pursuing targeted, sustainable growth and global reach
The Plan
Year 1:
Establish a strong, recognizable brand that resonates with the Turkish community in the Benelux region, followed by entry into Polish and Moroccan retail channels.
Year 2:
Expand nationwide across Dutch retail networks.
Year 3:
Launch operations in Germany as the next strategic step in European expansion.
Year 4-5:
Broaden our footprint throughout Europe and prepare for entry into global markets.
The focus
1. Brand Identity
Communicate Mad Mae’s natural, cognitive-enhancing properties and signature flavor with clarity and authenticity.
2. Innovation
Maintain continuous investment in product development, design, and brand evolution.
3. Global Reach
Achieve a recognized international presence within five years.
4. Forward Outlook
Identify and evaluate new strategic growth opportunities, with special attention to Asian markets.
Key Success Factors
Powerful Formula
Natural cognitive boosters with no compromise on flavor
Mass-Market Appeal
Transforming from niche innovation to widely accessible brand
Rapid Growth
Emotional branding and distinctive packaging enhance visibility while limiting imitation
High Margins
Everything we do starts with why
Broad Distribution
Multi-channel strategy designed for strong market penetration
Community Connection
Authentic alignment with Turkish cultural values and identity
Strong Brand Image
Strategic collaborations with respected media influencers and public figures
Industry Overview
Mad Mae operates at the intersection of three high-potential market segments, giving it exceptional room for growth.
1. Traditional Energy-Drink Market
Targets consumers who already trust mainstream brands like Red Bull or Monster but are now looking for a more refined and health-conscious alternative.
2. Natural Energy-Drink Market
Responds to increasing demand for drinks made with natural ingredients by combining proven energy performance with the benefits of Yerba Mate and Matcha.
3. Innovative Taste Seekers
Appeals to trend-setters and adventurous consumers drawn to unique flavor experiences rather than just a caffeine boost.
Mad Mae Group Corporate Structure
Mad Mae Operating Company B.V.
Responsible for daily operations.
All shares are fully certified.
Mad Mae STAK
(Share Administration Foundation)
Administers share certificates.
Certificates may be gradually issued up to a maximum of 40 percent.
Certificate Holders
(Investors)
Participate through certified ownership, supporting the brand’s sustainable expansion strategy.
